Bachelor of Arts in Public Relations
School of Communication
College of Letters, Arts & Social Sciences
Bachelor of Arts in Public Relations
School of Communication
College of Letters, Arts & Social Sciences
On-Campus
Program
120 Credit Hours
to Graduate
Full-Time, In-State Tutition
$5,010 Per Semester
Free Books
for All Students
Develop a Versatile Skill Set in a High-Demand Industry
Transferable skills allow you to enter fields including journalism, marketing, advertising, and event management
Public relations professionals have an increasingly important role in an age of instant communication. Organizations must employ high-quality public relations strategies to manage their relationships with key stakeholder populations. From research and strategic planning to writing and event coordination, EKU will prepare you with the skills you need to build a successful career in the public relations field.
Learn More
Career Outlook
Organizations will continue to emphasize community outreach and customer relations as a way to maintain and enhance their reputation and visibility. Public opinion can change quickly, particularly because both good and bad news spread rapidly through the Internet. Consequently, public relations specialists will be needed to respond to news developments and maintain their organization’s reputation.
Employment of public relations specialists is projected to grow 6 percent from 2023 to 2033.
– U.S. Bureau of Labor Statistics
Why EKU?
Minors & Certificates
Select from a wide range of minors, allowing you to explore interests or make use of prior credits. Suggested minors available for this program include:
You can also choose from numerous undergraduate certificates in specialty areas that complement and enhance your major as you work toward your degree. Suggested certificates for this program include:
View the full list of certificates available for completion as you earn your degree.
Curriculum & Enrollment
Students must demonstrate excellence in research, planning, communication, and evaluation of public situations using a variety of platforms to meet standards for public relations education as published by the Public Relations Society of America.
Enrolling & Advising Information
EKU’s College of Letters, Arts, and Social Sciences is committed to delivering high-quality enrollment and academic advising for our students. We strive to create an atmosphere of mutual trust and meaningful engagement to help students reach their academic goals and have a rewarding educational experience.
Interested in enrolling? Reach out to our college enrollment counselor today.
Additional Contact Info
Admissions: 859-622-2106
Academic Testing: 859-622-1281
Big E Central (Financial Aid & Student Account Services): 859-622-2361
Military & Veterans Affairs Office: 859-622-2345
Student Stories & Features
Quick Links
Upcoming Events
News & Updates
EKU Graduation Speaker, Gracy Kelley, Encourages Class of 2024 to Embrace “Firsts” in Life
A Day in the Life of Lexie Barth: EKU Presidential Office Student Assistant
Former EKU Professor Inducted into the Kentucky Journalism Hall of Fame
Related Programs
B.B.A. Marketing
Common Job Titles: Digital marketing manager, marketing specialist, social media coordinator
Modalities: online and on-campus
Credit Hours: 120
B.A. in Communication Studies
Common Job Titles: communications Specialist, marketing specialist, sales professional
Modalities: online and on-campus
Credit Hours: 120
Contact Information
School of Communication
521 Lancaster Avenue
317 Combs Building
Richmond, KY 40475
859-622-7324