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Communications & Brand Management 5 EKU Trademark Licensing

EKU Trademark Licensing

Eastern Kentucky University is proud to be the region’s premier provider of a great, affordable education. Throughout the university’s rich history, its logos, and other brand elements have come to symbolize the quality of EKU and the passion of students, alumni, and fans.

Unauthorized use of these trademarks can negatively impact the value and reputation of the university. That’s why EKU Communications and Brand Management, in partnership with the Collegiate Licensing Company, has been tasked with protecting these trademarks and ensuring they’re up-to-date, compliant, and used only on high-quality goods produced by approved vendors.

Who needs to know this? Any university employee who wants to purchase EKU-themed items, and any third-party who wants to produce and sell them. Before you start your transaction, check the links below. You’ll find authorized makers of EKU gear, learn how to become a licensed vendor, and more.

University departments/programs/offices: the approved vendors list is available here.

  1. Licensing I want to learn more about license types or apply to become a licensee.
  2. EKU Products I want to shop for licensed EKU goods.
  3. Fundraising I want to make EKU-branded items for a fundraiser or for my student organization.

Communications and Brand Management


521 Lancaster Avenue
Mail: Perkins 102, Office: Perkins 145
Richmond, KY 40475
Phone: 859-622-2301
Email: brand@eku.edu

Connect with CBM @ EKU